Unlock the Language of Scents
Choosing the perfect fragrance is like picking your mood in a bottle — fresh, flirty, bold, or mysterious. But with terms like Eau de Toilette and Parfum floating around, it’s easy to feel lost in a cloud of confusion. Here’s your ultimate guide to decoding perfume types and finding the one that truly fits your vibe this festive season.
1. Eau de Cologne – The Quick Fresh Fix
Light, zesty, and gone before you know it, Eau de Cologne is perfect for a quick pick-me-up. Its low fragrance concentration gives a refreshing burst that lasts a couple of hours — ideal for post-gym spritzes or sunny afternoon strolls.
Concentration: 2–5% | Longevity: 2–3 hours
2. Eau de Toilette – Effortless Everyday Energy
Eau de Toilette hits the sweet spot between subtle and noticeable. It’s crisp, wearable, and energising — the perfect scent for daily wear without overwhelming the senses.
Concentration: 5–15% | Longevity: 3–5 hours

3. Eau de Parfum – The Confident Classic
Deeper and more lasting, Eau de Parfum stays with you from dinner to the dance floor. It’s ideal for evenings or special occasions where you want to make an impression that lingers.
Concentration: 15–20% | Longevity: 6–8 hours
4. Parfum – The Power of Pure Luxury
A few drops of Parfum are enough to turn heads. With a rich, velvety intensity, it’s sensual, luxurious, and lasts all day (and night).
Concentration: 20–30% | Longevity: 12–24 hours
5. Elixir – The Signature Statement
For true perfume lovers, Elixirs are pure indulgence. With the highest concentration and an oil-rich base, these scents evolve beautifully over time — making them unforgettable and uniquely yours.
Concentration: 20–40%+ | Longevity: 24+ hours

Final Spritz
Whether you love breezy daytime freshness or intense evening glamour, the strength of your perfume says as much about your personality as your style. This festive season, let your scent tell your story — one note at a time.
Choosing the perfect fragrance is like picking your mood in a bottle — fresh, flirty, bold, or mysterious. But with terms like Eau de Toilette and Parfum floating around, it’s easy to feel lost in a cloud of confusion. Here’s your ultimate guide to decoding perfume types and finding the one that...
Choosing the perfect fragrance is like picking your mood in a bottle — fresh, flirty, bold, or mysterious. But with terms like Eau de Toilette and Parfum floating around, it’s easy to feel lost in a cloud of confusion. Here’s your ultimate guide to decoding perfume types and finding the one that truly fits your vibe this festive season.
1. Eau de Cologne – The Quick Fresh Fix
Light, zesty, and gone before you know it, Eau de Cologne is perfect for a quick pick-me-up. Its low fragrance concentration gives a refreshing burst that lasts a couple of hours — ideal for post-gym spritzes or sunny afternoon strolls.
Concentration: 2–5% | Longevity: 2–3 hours
2. Eau de Toilette – Effortless Everyday Energy
Eau de Toilette hits the sweet spot between subtle and noticeable. It’s crisp, wearable, and energising — the perfect scent for daily wear without overwhelming the senses.
Concentration: 5–15% | Longevity: 3–5 hours

3. Eau de Parfum – The Confident Classic
Deeper and more lasting, Eau de Parfum stays with you from dinner to the dance floor. It’s ideal for evenings or special occasions where you want to make an impression that lingers.
Concentration: 15–20% | Longevity: 6–8 hours
4. Parfum – The Power of Pure Luxury
A few drops of Parfum are enough to turn heads. With a rich, velvety intensity, it’s sensual, luxurious, and lasts all day (and night).
Concentration: 20–30% | Longevity: 12–24 hours
5. Elixir – The Signature Statement
For true perfume lovers, Elixirs are pure indulgence. With the highest concentration and an oil-rich base, these scents evolve beautifully over time — making them unforgettable and uniquely yours.
Concentration: 20–40%+ | Longevity: 24+ hours

Final Spritz
Whether you love breezy daytime freshness or intense evening glamour, the strength of your perfume says as much about your personality as your style. This festive season, let your scent tell your story — one note at a time.










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