ISSUE
Friday, August 15, 2025
Volume 16 . Issue 72
Los Angeles: The Sankara Eye Foundation and international independent entertainment and media company Asvathaa Pte. Ltd have announced an initiative for charitable giving through Social Gaming.
Players of “Karma Kingdom”, Asvathaa’s Facebook game, will be able to purchase branded game element with half of the proceeds going to restore vision to the poor and the socially disadvantaged in India through Sankara Eye Foundation – USA, a first for a charitable organization.
The Facebook game is based on Indian mythologies and guides players through positive contemporary lessons. Sankara’s mission is to realize the goal of 20/20 vision for the people of India by the year 2020.
Sankara Eye Foundation (SEF) initiates and drives community eye care activities in India by working with Sankara Eye Care Institutions, which run the Sankara Eye Hospital in Coimbatore and 7 other locations in India.
The Sankara Eye Foundation, USA is a 501 (c) (3) registered non-profit organization, with offices in Milpitas, CA.
Sankara Eye Foundation’s Executive Chairman, Murali Krishnamurthy stated, “We know that this initiative will help us raise awareness and funds for SECI - India in a new demographic within this space.”
Elaborating on this initiative, Asvathaa’s CEO Mr. Ashok Desai stated, “A single Karma Kingdom player can make a significant contribution towards a surgery, given the price break that SEF has achieved in Cataract Surgery.”
Karma Kingdom was released recently for Facebook users globally and is currently being played by users in more than a dozen countries around the world.
Los Angeles: The Sankara Eye Foundation and international independent entertainment and media company Asvathaa Pte. Ltd have announced an initiative for charitable giving through Social Gaming. Players of “Karma Kingdom”, Asvathaa’s Facebook game, will be able to purchase branded game element...
Los Angeles: The Sankara Eye Foundation and international independent entertainment and media company Asvathaa Pte. Ltd have announced an initiative for charitable giving through Social Gaming.
Players of “Karma Kingdom”, Asvathaa’s Facebook game, will be able to purchase branded game element with half of the proceeds going to restore vision to the poor and the socially disadvantaged in India through Sankara Eye Foundation – USA, a first for a charitable organization.
The Facebook game is based on Indian mythologies and guides players through positive contemporary lessons. Sankara’s mission is to realize the goal of 20/20 vision for the people of India by the year 2020.
Sankara Eye Foundation (SEF) initiates and drives community eye care activities in India by working with Sankara Eye Care Institutions, which run the Sankara Eye Hospital in Coimbatore and 7 other locations in India.
The Sankara Eye Foundation, USA is a 501 (c) (3) registered non-profit organization, with offices in Milpitas, CA.
Sankara Eye Foundation’s Executive Chairman, Murali Krishnamurthy stated, “We know that this initiative will help us raise awareness and funds for SECI - India in a new demographic within this space.”
Elaborating on this initiative, Asvathaa’s CEO Mr. Ashok Desai stated, “A single Karma Kingdom player can make a significant contribution towards a surgery, given the price break that SEF has achieved in Cataract Surgery.”
Karma Kingdom was released recently for Facebook users globally and is currently being played by users in more than a dozen countries around the world.
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