Southern Institute of Technology year three Bachelor of Hotel Management students use their event management assignment to help co-ordinate and market the Wyndham races that are being held Sunday March 16 at Wyndham Racecourse.
The event is free entry to all with a $1000 hole in one competition being held at 11.30am prior to commencement of the racing which kicks off at 12.30pm.There will also be free kids entertainment including a kids dress up with their favourite toy fashion in the field. Other activities include an innovative and creative car boot competition.
The hotel management students have been working on this event for the past three weeks. They have organised all the entertainment activities, promotion and marketing of the event. Students designed their own signage from start to finish in the new 5.5 million dollar SIT trades facilities. They also designed and printed their own posters and flyers and distributed them around the Southland community. This included writing and delivering personalised invitation letters to businesses and residents in the Wyndham community.
Tutor Patrice Spencer-Humm stated “This experience gives our students very relevant practical experience for those who want to be involved in the events industry. It’s a very good industry for students to get involved in due to large industry sector growth. The reason for choosing the Wyndham races was that they wanted the opportunity to help a Southland community group as part of the assignment and the timing of this event fitted perfectly with the class schedule”
SIT student Ryan Zhang from China said “It’s very cool to be able to hold a real event and get practical experience. I am glad I made the move from China to SIT as this experience has helped me set up a career in events management anywhere in the world.