Zee TV launched ‘Zee Rishtey Awards 2010 (ZRA 2010) - Desh ko Rishton mein bandhata....’, a platform to celebrate the golden moments in the channel’s history and to acknowledge the viewers’ active participation.
‘Zee Rishtey Awards 2010’ will felicitate the various new relationships that the characters have established with the viewers and award those who have been the most popular in playing their role the best.
The final celebration of the event would see all Zee TV stars coming together at a gala event in Mumbai and giving their best performances on the stage.
The awards night would witness an enthusiastic participation from all those who have been an important part of the Zee TV family, right from The days of ‘Tara’, ‘Astitva – Ek prem kahani’ to today’s ‘Choti Bahu’ and ‘Dance India Dance’.
Viewers will also get an opportunity to meet their favorite stars and witness there off-screen lives.
The event would be telecast on Feb 28.